Ostomy Global Product Manager - Munich - #2154108

We Make Life More Rewarding and Dignified

Location: Munich BU

Department: Marketing

Summary

The Global Product Manager, Hollister Ostomy will be responsible for driving execution of short-term global strategy and initiatives to grow Hollister’s Ostomy market share and product sales. This position will have a solid understanding of the global Ostomy market through close collaboration and partnerships with local marketing teams. The Global Product Manager will support the development of annual marketing/tactical plans which will also entail liaising with external vendors and managing marketing projects and initiatives from ideation through to completion and execution/follow-up. The Global Product Manager will have an integral role in the Global Marketing Organisation for Hollister Ostomy, supporting the wider team in identifying products and services needed, planning and executing product launches, executing marketing campaigns and supporting with various business-related projects. The Global Product Manager will also lead on wider marketing initiatives including in-depth collaboration with local Business Units, supporting local marketing organisations with adopting global strategies and tactics.

Successful candidates will be required to work 3 days a week from one of our Hollister offices in Munich, ensuring consistent collaboration and team engagement. For the remaining days, you have the flexibility to work remotely. As such, it's essential for candidates to be based near a Hollister office within Europe to facilitate easy commuting. We believe this approach fosters a dynamic work environment while respecting the need for work-life balance.

Responsibilities

Develop Global Hollister Ostomy Strategy – Upstream Marketing (in conjunction with GMM):

• Support the compiling of key goals and tactics, including segmentation and market analysis
• Provide input into the global Skin Health messaging strategy
• Develop and maintain relationships with KOLs, association and advisory board participants
• Support market and competitive research and clinician surveys
• Compile insights from macro and healthcare environment trends to inform strategy refinement
• Lead or contribute to global segmentation and targeting initiatives
  
  

Planning & Executing Global Hollister Ostomy Strategy – Downstream Marketing

• Support execution of the Annual Marketing Plan and key tactical initiatives
• Consolidate and analyze sales data to distill marketing or commercial insights
• Liaise with external vendors to develop marketing and communication materials
• Collaborate with local marketing and GMO peers to deliver tools and messaging
• Collaborate with the Global Customer Experience lead to align on digital initiatives for the brand
• Collaborate with Clinical Education team to align on HCP education initiatives
• Support Business Units with product information for listings, registrations and tenders
• Partner with GCX team to shape and drive end-user engagement strategies and their execution
  
  

Develop, Monitor & Collaborate – General Marketing Activities & Projects

• Lead Veeva approvals and associated processes for global marketing assets
• Own Hollister Ostomy space in the DAM system and maintain updates
• Represent global marketing team in global projects as required
• Provide ongoing support to local businesses (education, training, materials)
• Collaborate across the marketing team to drive cross-functional alignment
• Co-travel with sales and nursing to understand market and campaign execution
• Monitor the competitive landscape and share insights
• Lead reviews of claims matrices for clinical messaging and represent the brand within IEP
• Support planning and follow-up for clinical and customer events
  
  

Finance Management/Budgets, Planning And Forecasting

• Ensure activities are implemented within budget and on time
• Track marketing budget, raise POs, manage COUPA and invoice closures
• Capture data on new launches and conduct forecasting analysis
• Support supply and forecasting processes, including communications to local marketing
• Support demand forecasting for marketing initiatives in collaboration with Finance and Supply Chain
  
  

Work Experience Requirements

• 5–8 years of experience
• Medical Device marketing experience and previous knowledge/experience of the healthcare industry
• Core product marketing experience and capability including launch planning & follow-up
  
  

Education Requirements

• Undergraduate/Bachelor’s degree
• Marketing Qualification preferable
  
  

Specialized Skills/Technical Knowledge

• Insightful and forward-looking; strategic thinker
• Experience in executing marketing strategies, campaigns and initiatives
• Ability to effectively prioritise multiple demands, make good decisions and action promptly
• Ability to execute based on data-driven customer insights; demonstrated quantitative analysis skills
• Creative ability/innovative combined with energy & enthusiasm to develop & implement campaigns
• Proven ability to work cross-functionally and drive results through wider functions/teams
• Experience in PowerPoint, Excel and a familiarization of key digital/social media platforms
• Can assert own ideas and persuade others; gains support and commitment from others
• Projects a positive image and models collaborative behaviours
• Good level of business maturity and experience in marketing
  
  

Language Requirements

Fluent in English – written and verbal

About Hollister Incorporated

Hollister Incorporated is an independent, employee-owned company that develops, manufactures and markets healthcare products worldwide. The company spearheads the advancement of innovative products for ostomy care, continence care and critical care, and also creates educational support materials for patients and healthcare professionals. Headquartered in Libertyville, Illinois, Hollister has manufacturing and distribution centers on three continents and sells in nearly 80 countries. Hollister is a wholly owned subsidiary of The Firm of John Dickinson Schneider, Inc., and is guided both by its Mission to make life more rewarding and dignified for people who use our products and services, as well as its Vision to grow and prosper as an independent, employee-owned company, and in the process, to become better human beings.

EOE Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Pay Transparency Statement

• Open and appreciative corporate culture with room for ideas
• Comprehensive onboarding to products and company culture and your area of responsibility
• Varied and independent area of responsibility with flexible working hours
• Hybrid working model (Office 3 days per week/ Home office 2 days per week)
• An attractive salary package with performance-related bonus
• Annual vacation entitlement of 30 days
  
  

The expected base sal ary for this position is EUR 74,386 - EUR 116,892 per year. The actual salary varies depending on the applicant's location, education, experience, skills and abilities.

Job Req ID: 34652