Product Marketing Manager - Current Sensors - #2209609

The Allegro team is united by a clear purpose—advancing technologies that make the world safer, more efficient, and more sustainable. With over 30 years of experience in semiconductor innovation, we bring that purpose to life across every part of the business—from breakthrough product development and customer success to how we show up for each other and the communities we serve.

Summary

Allegro Microsystems (ALGM) is looking for a Product Marketing Manager (PMM) for the Industry-Leading Current Sensors Business Unit. This unique role combines business development with roadmap strategizing. The ideal candidate has a combination of business, systems, and applications understanding of sensor products.

The PMM will be responsible for roadmap development, go-to-market strategies, business initiatives, and collaterals along with defining the next generation of technologies, products, and solutions supporting key accounts and broad market customers. The PMM will also act as the “voice of the customer” and a key member or the product development team.

The candidate should have strong organizational and interpersonal skills, be highly motivated to drive actions and assignments to closure and drive the business in strategic markets. This role will interact customers on a regular basis and candidate should have a passion for building relationships and develop collaborations with customers, Allegro sales, distribution, and design teams to expand our Market Share and Serviceable Available Market (SAM) and grow revenue.

What You Will Do

• Develop a deep understanding of the Current Sensor market, including customer needs, competitive landscape, alternate technologies, and industry trends.
• Define and champion the product positioning and messaging for Allegro's Current Sensor portfolio, ensuring it strongly resonates with target customers and differentiates us from competitors.
• Strategize a compelling technology and product roadmap
• Develop and execute go-to-market strategies for new product launches, working closely with Sales, Engineering, and other cross-functional teams.
• Create compelling marketing collateral including presentations, datasheets, application notes, website content, and sales tools.
• Collaborate with Sales to provide product training, support customer engagements, and gather market feedback.
• Up to 25% Domestic and International Travel may be required
  
  
  

 

What You Will Bring

• Electrical Engineering Bachelor’s degree or degree from a related discipline
• 5+ years of proven experience in Product Marketing, Systems Engineering, or Applications Engineering within the semiconductor or electronics industry
• Strong technical background and knowledge of Magnetic Sensor Products or Current Sensors of any technology
• The ability to simplify and articulate complex technical concepts to diverse audiences through content and direct presentations
• Ability to craft a winning product roadmap strategy given customer inputs, market trends, competitive landscape, and emerging technologies